RE:CEO expects market cap of $5 billion!$5B is so doable - 1) Credible/Expereince Management and Marketing teams 2) The sample sale last week sold out in 72 hours to repeat customers 3) No one has the same product (and it will take ages to copy it) 4) Just like Beyond Meat", EVERYBODY gets the Beyond Tobacco brand and knows what the procuct could do 5) The medical community will support/endorse this for many reasons 6) Q4 Brand launch will be well prepared - they are taking their time to do it right... My prediction - Shares - $3.00 by Year end and $7 in 2021.