RE:RE:RE:YouTube posted yesterday You forgot numbers 11) 12) and 13) - Menthol - Menthol - Menthol The 800 Pound Gorilla. In Canada we have approx 400,000 smokers who lost their menthol cigarettes. In the EU 16 million lost their menthols, some of the towns and cities in the US have started the ban; just not at the State level yet. The US has approx 12 million menthol smokers most of which are high school kids, women and African Americans which all deserve a healthier choice on the shelves. Taat could not be launching this product at a more opportune time; hemp market is booming with CBD extracts, Ban on Menthols. Now once Taat does launch they will be able maneuver or cater to the industry demands eg. Menthol Cool and Extra Cool in Regular and King Size, Taat Smooth and Extra Smooth in Reg and King size. With a few extra flavours they may take up the entire top shelf at the convenient store (move over Marleys) So launch Nov. have the "Beyond Tobacco" name ringing in all of North Americans ears by Christmas because every year a hair over 50% of all smokers in the US try to quit with a 3-7% success rate which occurs just after New Years. This New Years however Taat Beyond Tobacco cigarettes will be on the shelves waiting for the approx. 20 millions US smokers trying to quit. When the preliminary numbers on sales volumes come out in Jan/Feb next year if they so much as mention that they can't keep the Menthols in stock; this stock will go B-A-L-listic. As for market cap or share price I couldn't really tell you, as the Investing Whisperer put it - with these Beyond stories investors usually buy up all the shares and ask questions later.
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