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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

Comment by jaybull79on Nov 13, 2020 2:56pm
224 Views
Post# 31896694

RE:RE:RE:RE:RE:Multiple Upgrades

RE:RE:RE:RE:RE:Multiple UpgradesAT had a higher % of its business in travel/hospitality vs.TTD. They lost 30% of their revenue from this industry, but the impressive part was that they essentially replaced this business in Q3 with direct to consumer and e-commerce clients (as noted on the CC), to come out flattish YOY. Once travel/hospitality comes back, in addition to these new clients, and all new illumin wins, this will really accelerate revenue growth in Q4 and in 2021, where AT is most excited about their prospects. So yes, initially the TTD comparsion didn't look great this Q, but the future looks bright once the economy continues to normalize. Travel and hospitality will need to bring people back, and with tighter budgets, will lean more heavily on digital to maximize ROI, cue Illumin! GLTA!
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