RE:RE:BOGO PromoAmillionorbust - I’m annoyed at this last minute change as well. It doesn’t look good right out of the gate, however there could be a logical reason as to why....
My only guess for this last minute change would be the overwhelming amount of interest they got from the trytaat website. They had thousands of people requesting a free pack, and my thoughts are this;
It would have been a waste of time, money, and resources mailing out free packs to people in Ohio, when launch was imminent. Instead they can do the promotion in stores, so everyone in Ohio would have access to the free pack in store.
It also goes along with setti’s theory that if you can get people to smoke the same pack multiple times in a row, then they will come back and buy it again. This will hopefully create consistent return customers, to keep sales going longer term.
Just my thoughts...however, it would have been nice if Setti would have mentioned why they changed pace last minute, instead of us guessing lol.