RE:RE:Called Tracy Good idea. Please pass on the following if you agree. What is needed:
-reduced size of board. No hangers on who just blow out their options demonstrating their lack of interest and support and confidence in the company.
-a requirement that all board members own bought and paid for shares
-that the ceo should not be a member of the board unless he has a major financial equity stake in the company. Being accountable to a real functioning board is critical, not chair warmers with no demonstrated engagement.
-that the ceo pay package for this entrepreneurial company be reduced with more options. Also the ceo should own bought and paid for shares
-that the social media accounts of all employees be scrutinized and disciplinary and corrective action be taken as every employee, regardless of role, is a walking ambassador of the company. This is particularly true for all marketing and sales employees and the management team
-if Bruce demanded that the next SEDI report show that all board members including the CEO now all all owners of the company, that would immediately instil confidence and trust in the company
-while no doubt well intentioned, the newsletter idea is really nothing significant. I hope very little time was spent on this window dressing because it is nothing more than that. Given that Danforth has not delivered thus far demonstrates that the wrong guy is in place and his compensation and that if the salespeople he has hired is not aligned to the interests of the company and shareholders.
Good luck with the call. We need a bright curious marketing guy as ceo and as head of marketing.