What are we selling anyway?How about a dumbed down rendering on the web site? In a presentation aimed at investors. With crazy market potential $ numbers. And another one aimed at partners and customers? How the leader in a vertical will crush all competition. If we aren't selling whatever is rolling off the assembly line yet, we are selling the concept, the story, and oh yeah the STOCK. Take a page out of Elon musk's book, chapter 1. How to Raise money at insane valuation levels.