American Aires Launches Innovative Marketing Strategy https://www.stockwatch.com/News/Item?bid=Z-C:WIFI-3033000&symbol=WIFI®ion=C
Toronto, Ontario--(Newsfile Corp. - February 17, 2021) - American Aires Inc. (CSE: WIFI) (the "Company" or "Aires") is pleased to announce the immediate implementation of an innovative new marketing initiative for 2021, comprised of a drop shipping program which includes online retailers and a complementary marketing campaign.
This program will enable the Company to reach significant numbers of new customers without the associated requisite advertising spend. Third-party e-commerce retailers (partners) can effortlessly integrate and offer Aires products into their existing stores, without the retailer needing to purchase and hold the inventory. Instead, once a customer has placed and paid for an order, Aires will fulfill the order, and the products will be shipped directly to the customer. This initiative has the potential to expose Aires' complete line of products to hundreds of millions of marketing dollars that are invested by partners into their own e-commerce platforms. Prior to this program Aires products had only been marketed with the Company's finite marketing budget.
Regardless, Aires has enjoyed great success with its other various marketing initiatives, evidenced by the realization of significant growth during the past two years that culminated in 2020 being a record year in sales. The Company continues to aggressively focus on achieving maximum growth while prudently allocating capital to drive optimal sales for every marketing dollar invested.