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Red Light Holland Corp. C.TRIP

Alternate Symbol(s):  TRUFF

Red Light Holland Corp. is a Canada-based company. The Company is engaged in the production, growth, and sale of functional mushrooms and mushroom home grow kits in North America and Europe, as well as a premium brand of psilocybin truffles in the legal recreational market within the Netherlands. Its subsidiaries include RLH Netherlands BV, RLH Farms BV, Red Light Holland (Subco 1) Inc., SR Wholesale B.V., Red Light Acquisition Inc., and Radix Motion Inc., among others. Its product line consists of the iMicrodose kit, Maka Magic Truffles, Home Grow Mushroom Kits, MisterCap, and Wisdom Truffle, among others. The Maka magic truffles line, including the Hollandia, Makanaut, Muskoka, Mexicana, Atlantis, Double Vision, Old Dutch and Utopia varieties, is designated as a Responsible Use Psychedelic. Wisdom Truffle is a smart figurine that helps people build healthy patterns using meditation, monitor their phone usage, and take positive action to reduce their carbon footprint.


CSE:TRIP - Post by User

Post by swimon Mar 09, 2021 8:48am
128 Views
Post# 32750817

Red Light Holland's Psychedelic Virtual Reality Experience,

Red Light Holland's Psychedelic Virtual Reality Experience,

 

Red Light Holland's Psychedelic Virtual Reality Experience, Wisdom, Narrated by Global Comedy Superstar Russell Peters, Accepted to Steam, the Largest Digital Distribution Platform for PC Gaming

Red Light Holland's VR Experience, Wisdom, will be promoted by Virtual Reality Influencers and is expected to be made available on March 17th, 2021 for $4.99 USD on Steam

2021-03-09 08:34 ET - News Release

 

Toronto, Ontario--(Newsfile Corp. - March 9, 2021) - Red Light Holland Corp. (CSE: TRIP) (FSE: 4YX) (OTC Pink: TRUFF) ("Red Light Holland" or the "Company") an Ontario-based corporation engaged in the production, growth and sale of a premium brand of magic truffles to the legal, recreational market within the Netherlands, is pleased to announce that the company's Psychedelic VR experience named, Wisdom, has been accepted to Steam. Steam is a VR digital distribution platform for PC gaming which has an estimated VR install base of 3.45 million people worldwide[1]. Wisdom, narrated by Russell Peters, explains the effects of psychedelics on the brain within the predictive coding neuroscience framework and takes users into a unique VR immersive experience providing stunning visuals and copious amounts of education and information promoting responsible use. Wisdom is expected to launch on March 17th, 2021 on Steam and it will sell for $4.99 USD.

"Wisdom is another piece of Red Light Holland's Digital Care program that combines cutting edge technology and human innovation to promote education, information and responsible use of our iMicrodose packs," said Todd Shapiro, Red Light Holland CEO and Director. "Wisdom also provides Red Light Holland with another innovative and immediate revenue stream. We continue to cleverly create ways to grow a global psychedelics brand through unique and leading-edge product offerings. Simply put, in my opinion, we are trailblazers. The VR experience was originally designed for Smartshop patrons in the Netherlands, but with this acceptance on Steam, I'm thrilled to share it with the entire world. You should really check it out, including the cameo from Karim Rashid's Wisdom Truffle!"

"I learnt a lot just by narrating it," said comedian Russell Peters. "I wish they had Virtual Reality classes when I was in school. I hope this is the future of education and I feel grateful to be a part of positive change when it comes to understanding psilocybin while hopefully ending stigmas associated with it. The Wisdom VR experience is out of this world!"

Some of the scientific innovations in Wisdom include an accurate model of the 5ht2a neuronal receptor that is affected by the use of psychedelics. Players can fit the psilocybin molecule into the 3D model of the receptor and see what happens to the neuron. Wisdom also explains to players and lets them experience some of the phenomenological sensations that might happen on psychedelics like synesthesia, a perceptual phenomenon in which stimulation of one sensory or cognitive pathway leads to experiencing a second sensory or cognitive pathway.

Cannot view this image? Visit: https://orders.newsfilecorp.com/files/2017/76563_5a91bdb5942e0a88_001.jpg

Wisdom, Red Light Holland's Psychedelic Virtual Reality Experience Image 1

To view an enhanced version of this graphic, please visit:
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"As psychedelics become more accessible it's incredibly important that people have access to our current scientific models around how these powerful substances influence our brain. Since there is plenty of research that proves the best way to learn is through fun and playful methods, that was our focus with Wisdom. It's been an incredible experience to test Wisdom and see the 'Wow' on players' faces even if they are veteran VR players," said Sarah Hashkes, a published psychedelic researcher and CEO of Radix Motion, the company that created Wisdom.

To help with the launch, Red Light Holland is working with Don Hopper (vrgamerdude on YouTube with over 8K followers) and Victoria Del Castillo (@digitalvr_arlab on Clubhouse with over 7K followers) who are both trusted influencers in the VR community across many social media platforms. Del Castillo will be hosting a launch event interviewing the creators on her Club called VR professionals in Clubhouse. "I had so much fun making the trailer and giving people just a little teaser of this unique experience," said Del Castillo.

"I've played a huge amount of VR and when I tried Wisdom for the first time there was something very special about it. I could tell it was made by people who understand both VR and psychedelics. It's been a pleasure working with the developers, giving them feedback to make the experience even better and I'm looking forward to introducing the experience to VR gamers," added Hopper. 

The trailer of the experience can be viewed here: https://youtu.be/Bpjq__zYhdA

To view Wisdom on Steam: https://store.steampowered.com/app/1561720/Wisdom/

Wisdom will also be made available for free for adults in the Netherlands who are participating in the iMicrodose membership. 

About Red Light Holland Corp.

The Company is an Ontario-based corporation engaged in the production, growth and sale of magic truffles to the legal market within the Netherlands, in accordance with the highest standards, in compliance with all applicable laws.

For additional information on the Company:

Todd Shapiro
Chief Executive Officer & Director
Tel: 647-204-7129
Email: todd@redlighttruffles.com
Website: https://redlighttruffles.com/

 

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