LAS VEGAS and VANCOUVER, British Columbia, April 30, 2021 (GLOBE NEWSWIRE) -- TAAT GLOBAL ALTERNATIVES INC. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP2) (the “Company” or “TAAT”)is pleased to announce that it has entered into two lease agreements for facilities in the Las Vegas, Nevada area in the Hughes Airport Center business park near McCarran International Airport with a combined 28,483 square feet / 2,646 square metres to be used for purposes to include research and development, manufacturing, warehousing, distribution management, and office space for executives, operational staff, and conferences. As the Company begins to scale its market presence in 2021 following the recent announcement of a CAD $149,000 purchase order intended for distribution in the United Kingdom and Ireland, as well as sustained operations in Ohio and online across the United States through e-commerce, TAAT™ is proactively assembling an expanded corporate infrastructure to facilitate anticipated growth.

The Hughes Airport Center is owned by BKM Capital Partners of Newport Beach, California, and consists of nearly 671,000 square feet / 62,338 square metres of office and industrial space with over 40 tenants. The business park is strategically located in close proximity to the Las Vegas strip, the eighth-busiest airport in the United States, and Interstate highways 15 and 215. TAAT™ will occupy the spaces located at 600 Pilot Road (8,464 square feet / 786 square metres) and 823 Pilot Road (20,019 square feet / 1,860 square metres) which will be primarily used for office and manufacturing/warehousing space, respectively. The Company will maintain its current facility nearby at 4730 West Post Road (8,000 square feet / 743 square metres), moving its executive offices to the 600 Pilot Road facility and adapting its current facility to a combination of warehouse space and offices.

More information about the Hughes Airport Center can be found on BKM Capital Partners’ website: https://www.bkmcapitalpartners.com/hughes-airport-center

The Company believes that with these facilities at its disposal, it will be better positioned to work towards several of its long-term business objectives. Provisional uses of the space in these facilities are detailed below.

Research and Development

For any future iterations of TAAT™ and Beyond Tobacco™ as well as additional products the Company may later develop (e.g., base material formulations tailored to specific jurisdictions or markets), internal laboratories dedicated to this purpose could accelerate the Company’s ability to innovate and remain competitive as it continues to work towards building market share in the USD $814 billion global tobacco industry.

In-House Manufacturing

The Company presently manufactures its Beyond Tobacco™ base material in-house at its current facility using a 14-step process including a patent-pending refinement technique to create a tobacco-like taste and smell. As of this writing, the Company can produce enough base material for approximately 680,000 ten-pack cartons of TAAT™ per year, however with this 250% increase in available space this production capacity could be significantly expanded.

Contact Centre and Customer Experience Management

As the TAAT™ customer base continues to grow, between smokers aged 21+ who purchase the product directly from the Company and wholesalers who distribute TAAT™ on the Company’s behalf, the need for an efficient and centralized business unit to act as a point of contact is emerging. The Company intends to establish an internal contact centre for all categories of current and prospective customers, with ancillary divisions to manage various facets of the customer experience under direct oversight of the Company’s management.

Global Distribution Support

With an objective of making a robust supply of TAAT™ available in all global markets at any given time, the Company plans to form an internal division in one of its new facilities for global distribution support which would monitor distribution channels, prioritize shipment dispatching, gather market and supply chain intelligence, and work directly with warehouse personnel to optimize distribution operations.

New Operational Divisions 

The Company intends to hire internal personnel in its new facilities for new operational divisions which could include sales, marketing, digital content production, social media, event management, and legal. Conference and meeting spaces would also be allocated to enable collaboration between these divisions, as well as for hosting meetings with clients, vendors, and service providers.

A graphic accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/de720e32-b59c-4467-8865-3cc60a820a08

Readers using news aggregation services may be unable to view the media above. Please access SEDAR or the Investor Relations section of the Company’s website for a version of this press release containing all published media.

TAAT™ Founder Joe Deighan commented, “TAAT™ has come a long way from when we first opened our 4730 West Post Road facility which housed virtually all of our operations. Between finalizing the product, launching it in the United States in Q4 2020, and receiving our first international purchase order earlier this week, we foresee that this facility will soon reach its capacity. As such, we are of the opinion that the Company needs more space in which to operate so that we can make bigger strides in our endeavours to further build our market share in the USD $814 billion global tobacco industry. After working with a Las Vegas commercial real estate agent for several weeks, we are thrilled to have scored two spaces in a premium business park such as the Hughes Airport Center, and I am excited to share our upcoming developments as we begin to operate in these facilities to make 2021 a pivotal year for TAAT™, in which we will be equipped to meet potentially greater demand.”

On behalf of the Board of Directors of the Company,

TAAT GLOBAL ALTERNATIVES INC.

“Setti Coscarella”

Setti Coscarella, CEO and Director

For further information, please contact:

TAAT™ Investor Relations
1-833-TAAT-USA (1-833-822-8872)
investor@taatusa.com

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