Well I don't have any formula or basis for throwing out the big $1 amount, I've just spent a lot of time looking at their peers and other companies in the cannabis industry and there are a lot with similar or lesser revenues and not posting profits, but yet their SP is >$1
not to mention that companies like this get an inflated SP from hype and excitement.  I agree with everything you said, but I don't think the dollar is unattainable 
just my opinions and hopeful beliefs