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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

Comment by Torontojayon May 15, 2021 3:13pm
257 Views
Post# 33210231

RE:Just wondering

RE:Just wondering

mofwmofw wrote: if anyone has looked into Trading Desk`s new platform? I believe the woman that asked the question on the conference call,  called it Salina, not sure. Just wondering if it is anywhere close to Acuity`s Illumin. Tal said Illumin took 4 years to develope and they are on their 6th version of it.   Hopefully they are not as advanced as we are. I never did see a news release on their website and I didn`t read of it anywhere else. And something else, why would shorts gamble on a stock with a financial report as great as Acuity`s was with Nasdaq soon on the way, and Illumin about to explode? To me it doesn`t make sense why they would still be short? 


You mean Solimar ? :) 

I've  heard they are coming up with something similar where you can buy and plan your campaigns in one place. I think it's similar in that they've simplified the program for its customers and I think Illumin is taking it to another level where they are democratizing the space and making it easy to use for anybody and not just their customers. We will know for sure when Solimar comes out this summer. 

By the way, when it comes to short term traders, they only care about short term trading. Thinking a few weeks away when the Nasdaq lists is a long time for them and they have plenty of time to cover their position. I will be paying much attention to what the insiders begin to do. At these prices it would be a good idea to buy some shares in the public market to restore shareholder confidence. They are now out of the blackout period as of Friday. 

Listen, the markets really suck now. The Trade Desk and Pubmatic put out some awesome numbers but it wasn't good enough for their shareholders. The Nasdaq listing will probably help a lot but we need the inflation and market fears to dissipate for our share price to return to better days. I am optimistic that the second half of the year will be really strong for the industry as we head into the fall/winter season. I will end off by saying this. To quote Warren Buffet. 

Buy when everyone is fearful and sell when everyone is greedy. 

 

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