My favourite quote from the architectBruce Linton, August 15, 2018. He's talking about the deal with STZ. With a multi generational history of success.
On the value of being tight-lipped:
“The marijuana trade needs to professional up, which means you don’t talk about deals. The whole Constellation thing took about two years. The first investment took almost a year from the time we began talks to the time it came in. This deal happened a bit more quickly, in terms of time from their discussion with us to doing it. That’s because we work together each week. We know these guys well and they’re hardcore entrepreneurs. They get that this is a medical business and a consumer packaged good business and that you have to do both, or else you lose.”