Understanding I.B.IB's interest in Auxly is indeed genuine, from what I see. So, why don't t they just get on with it, you ask?
Simply put; use of and trade in recreational cannabis is not legal in the UK. In fact it's still deemed Criminal and therein lies the pickle.
This might help explain;
https://www.lexology.com/library/detail.aspx?g=d8e7eed9-aee6-471d-9632-2ef3cf2a5731 https://www.lexology.com/library/detail.aspx?g=d8e7eed9-aee6-471d-9632-2ef3cf2a5731
Sohhh... for IB to move forward with Auxly, recreational cannabis would need to be legal in the UK, orrr..... at the very least decriminalized.
How soon could this happen?
The mayor of London certainly feels it should be sooner than later but things can move almost as slow in Britain as they do in Mexico.
This Guardian article provides one perspective and contains interesting links and references to others;
https://www.theguardian.com/commentisfree/2021/may/31/uk-cannabis-campaigners-us-sadiq-khan-decriminalisation-government
https://www.theguardian.com/commentisfree/2021/may/31/uk-cannabis-campaigners-us-sadiq-khan-decriminalisation-government
Imperial Brands knows all too well how things work in the UK. I expect they're more than capable of navigating the process but that will take some time and for now Auxly has at least 3 years more to continue building a strong foundation to work from with amazing Vape Tech and a fully automated super cool new cylinder rolling machine courtesy of our megalithic international partner.
There's plenty more info out there if you choose to find it! It just requires an investment in time.
Hang in there, mates!
cheers