TORONTO, July 16, 2021 /CNW/ - Danavation Technologies Corp. (CSE: DVN) ("Danavation" or the "Company"), a Canadian-based Internet of Things (IoT) technology company and provider of micro e-paper displays, today announced that our Digital Smart Labels™ will be installed at an IGA grocery store located approximately 80 km northwest of Montreal, Quebec. Acquired by Sobeys through the purchase of the Oshawa Group Ltd. in 1998, the Independent Grocers Alliance ("IGA") primarily operates in Quebec with over 270 independent affiliated grocers across the province. Danavation anticipates starting the installation before the end of August, 2021.
Sobeys is one of two national grocery retail and distribution companies in Canada, with more than 1,500 corporate and franchise stores across the country including retail banners such as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods and Lawtons Drugs. Sobeys is a wholly-owned subsidiary of publicly-traded Empire Company Limited (TSX: EMP.A). In addition to this IGA installation, Danavation is collaborating with Sobeys to help enhance the retail experience for customers while improve pricing and label efficiencies in select stores.
"In addition to the time and cost savings IGA can realize from the installation of our Digital Smart Labels™, this location will also benefit from improved customer engagement, reduced risk of inaccurate pricing and the flexibility to change pricing often to showcase daily, weekly and monthly specials – all with a few simple clicks," said John Ricci, CEO of Danavation. "As we expand our portfolio of deployments, Danavation is continuing to alleviate pain points for retailers and other organizations with our unique Platform-as-a-Service solution."