Saving grace. The saving grace for The Score is that shorts have been covering because (JUST INCASE YOU MISSED IT), the law for single sports wagering passed in Canada. As the days go by, we inch closer to the servers being turned on, the ads popping all over the country, and with the NFL season along with many other sports. The revenue will start coming in. The in-house ads they sell will triple right off the bat, and that revenue will sky rocket like you've never seen. This is my space, I work within advertising, the amount of traction and companies jumping on board to target the 4+ million users will be astronomical. With that, the base of users will grow and grow. The amount of revenue from "Media" will outweigh any competitor in the space. You know why?... because The Score already has the leading media platform in the country, and second in NA.