A really good acquisition
I think it's a really good acquisition at 1.33x ttm revenues and with good gross and EBITDA margins. Wishpond still have a lot of cash as they only have to pay 1,333,334 $us for now. In the latest interviews the CEO mentioned they have a solid pipeline of candidates for acquisition, so more to come on this front. Looking at Brax website I noticed they charge a good amount for their services 199$/month for up to 10000$ ad spent and it increases with the ad amount. I guess Wishpond will offer this in premium packages and charge more for this service. https://www.brax.io/