RE:THIS will help get the word out Now, though, it looks like part of the extra demand for private flying caused by the pandemic will stick around, prompting plane orders. Despite higher utilization, private jets seem to be an increasingly scarce commodity. The good news extends to big models: According to the latest survey by Jefferies, private-jet brokers now expect heavy and medium-size jets to experience the strongest post-Covid recovery—a U-turn from their responses in January. Shares of Canada’s Bombardier, the only pure-play manufacturer, have gained almost fivefold over the past year.
“Our four Global 7500s have made us extremely popular. They are always full and the yields per hour they are giving us are far above the rest of the fleet,” said Ian Moore, chief commercial officer at VistaJet, which will now buy at least eight more.
To be sure, long-range luxury models need a lot of traffic to make them profitable, and much of their current mileage is on restricted international routes that will eventually reopen to commercial traffic. But private jets could capture a bigger share of business travel when it returns too. NetJets and Jet Edge also announced further plane purchases...