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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

Comment by Prosilenceon Nov 01, 2021 1:30pm
213 Views
Post# 34073818

RE:RE:AcuityAds Earnings: What to Watch on Wednesday

RE:RE:AcuityAds Earnings: What to Watch on Wednesday
They aren't very slow to catch the train. They deliberately sand bag estimates because what good does it do for a company to cut it so razor thin in your estimate that Having a beat on free cash flow conversion (most importantly right now with a june 2022 rate rise, and a nov 2022 rate rise getting priced in, plus tapering priced in), and a beat on top and bottom line growth looks good, misses look bad, simple as that. Companies in the sort of position acuity are in right now don't tend to like misses. They want beats. It also gives room for error, if they don't low ball data for analysts and try to exactly predict results, there's a good chance they have small misses. Then next earnings, investor confidence is weakened, on average.
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