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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

Post by ace1mccoyon Nov 15, 2021 7:33am
174 Views
Post# 34126140

Virtus Advisory Group November Newsletter

Virtus Advisory Group November NewsletterAcuityAds (TSX:AT, NASDAQ:ATY)
Average Analyst Target: ~$10
 
AcuityAds reported their Q3’21 financial results earlier this month and continue to highlight why illumin is winning business throughout North America. illumin revenue was up 42% sequentially to $7.4m, with twelve trailing month revenue for the platform exceeding $17m. On the company’s quarterly earnings call, management reiterated that the platform continues to catch the eye of brands and advertising agencies in the US, as advertisers seek innovative ways to increase ROI from their budgets. With over $100m in cash on the balance sheet, we believe Acuity is well positioned to continue their push of the platform into the US with a true land and expand strategy.
 
In addition, management remains bullish on the opportunity that exists in Connected TV (CTV) as that nascent segment of the market continues to evolve. With revenue from this segment growing 220% year over year, there seems to be consensus that CTV could be an incredible growth driver and catalyst for the stock going forward.
 
Despite the stock taking a major hit post earnings, we believe Acuity remains on track for a strong 2022 and suspect that the market is overreacting. Supply chain issues are impacting companies across industries – regardless of demand for product + services,  disruptive supply chain problems limit the need for ad spending. As these issues resolve, we believe Acuity is well positioned to continue its growing ways.
 
Analysts continue to remain extremely bullish on the company with one-year price targets averaging CDN ~$10, signaling confidence in Acuity performing well into 2022.
 
Potential catalysts include:
 
  • M&A
  • Continued growth in illumin clients and revenue
  • Continued growing cash flow
 
About AcuityAds
AcuityAds is a leading technology company that provides marketers a powerful and holistic solution for digital advertising across all ad formats and screens to amplify reach and Share of Attention® throughout the customer journey. Via its unique, data-driven insights, real-time analytics and industry-leading activation platform based on proprietary Artificial Intelligence technology, AcuityAds leverages an integrated ecosystem of partners for data, inventory, brand safety and fraud prevention, offering unparalleled, trusted solutions that the most demanding marketers require to be successful in the digital era.
AcuityAds is headquartered in Toronto with offices throughout the U.S., Europe and Latin America. For more information, visit AcuityAds.com.
 

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