Monster and Constellation Could Be a Potent Mixed DrinkDemocracy Dies in Darkness Business Analysis Monster and Constellation Could Be a Potent Mixed Drink By Tara Lachapelle | Bloomberg Yesterday at 5:11 p.m. EST Talk about a monster merger: Coca-Cola Co.-backed Monster Beverage Corp., whose logo has come to symbolize the Ultimate Fighting Championships octagon cage, is said to be exploring a deal with acquisitive brewer Constellation Brands Inc. This megadeal would potentially fuse beer, energy drinks, liquor, soda and even marijuana in an unforeseen jolt to the global beverage industry. With Monster and Constellation each valued at nearly $50 billion, their tie-up would be the industrys biggestsince Anheuser-Busch InBev AVsrecord-breaking $120 billion takeover of SABMiller in 2016. While Monster has discussed the idea with advisers,its not clearthat the energy drink maker isconsidering a full-out combination with Constellation, according to Bloomberg News, which first reported the deliberations onSunday. A merger of this size and complexitycould induce quite a hangover, so any talks may instead result in a joint venture or asset sale. Shares of Constellation dropped about 1% Monday morningas Monster gained slightly. In any case, it could be asinfully delicious recipe. Weed-infused drinks, caffeinated hard seltzers the opportunities are endless for these companies to combine their strengths into new products popular with both sets ofcustomers, including UFC fans. https://www.washingtonpost.com/business/monster-and-constellation-could-be-a-potent-mixed-drink/2021/11/22/3d41b254-4bb9-11ec-a7b8-9ed28bf23929_story.html