RE:Engagement Labs receives patent for TotalSocialWOWSERS !!!
we knew the technology behind this company was strong thus generating million dollar contracts but this patent is intriguing and I can see why large corporations will pay for leading edge technology.. the way of the future.. tempting to not even attempt trading this until it hits 70.. and then have some fun hitting back at these jokers.....
Officially titled "System and Method for Measuring Social Influence of a Brand For Improving the Brand's Performance," the patent is based on the proprietary method by which the company integrates off-line and on-line conversational data for nearly 1,000 brands in the United States and ties those data to business outcomes such as sales, brand health and media amplification.