RE:$PBF hires former VP of Sales for FIJI Water Thank you for your post, seems like a good new hire for sure.
PBF took a 10% hit today so it might be a good time to get in on the cheap. I think that this company could really take off especially as they start their product and US retail expansion.
With hemp having properties that regenerate the soil, their product could win over environmentally conscious consumers (and people who buy Plant-based foods tend to be environmentally conscious). When you look at the comparison to their burger's nutrition to Impossible Burger's there is a clear winner as well… so $PBF could win over health-concerned consumers (which is another thing people are conscious of when buying PB products).