RE:RE:RE:RE:RE:RE:Review of a TAAT smoke, by a fellow named marcGSM, how about that BT looked at the markert and said 'ehhh...'? Not worth their time. Maybe Setti and Tim got drunk after work one day and said 'it doesn't have to be a $10 bill market, give me $100 mil per year and we are rolling in it'.
Look, Setti didn't find Joe and TAAT by going to the smoke shop in Canada, he probably found them from his research in the reduced risk area at PM. So Setti and Tim probably approached Joe, not the other way around.
Now TIm has possibly thought 'Hey, BT and the millions upon millions spent in the area were right, this will never work' and hustled to JUUL. And since he doesn't have a ton of options, RSU's, etc. like the Cheshire Cat, he could bail with minimal financial impact.
Just my two cents here.....