RE:VSBY Website,,,so looking at the ABInbev side of things only from the Jan/2022 Presentation:
Media Revenue:
5000 stores ( yr 1) x $450/month x 12 / 3 = 9$M USD per year to VSBY thru Winkel
50,000 stores ( yr 4) x $450/month x 12 / 3 = $ 90M USD per year to VSBY thru Winkel
License Revenue:
$10 to $ 15 per month per store:
5000 stores ( yr 1) x $12 x 12 = $720K USD per year directly to VSBY
50,000 stores ( yr 4) x 12 x 12 = $ 7.2M USD per year directly to VSBY
End of 2024: ABInbev deal ONLY ( retail) will be worth $ 97.2M USD per year to VSBY.
Now add the some ot the other verticals, such as AGIS, RADAR USA, too many to mention here and you can see the " blue sky potential.
Supposedly AGIS, will be VSBY's biggest customer in 2022.