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BlackBerry Ltd T.BB

Alternate Symbol(s):  BB

BlackBerry Limited is a Canada-based company, which provides intelligent security software and services to enterprises and governments worldwide. The Company leverages artificial intelligence (AI) and machine learning to deliver solutions in the areas of cybersecurity, safety, and data privacy and specializes in the areas of endpoint management, endpoint security, encryption, and embedded systems. It operates in three segments: Cybersecurity, IoT, and Licensing and Other. Cybersecurity consists of BlackBerry UEM and Cylance cybersecurity solutions (collectively, BlackBerry Spark), BlackBerry AtHo, and BlackBerry SecuSUITE. The Company’s endpoint management platform includes BlackBerry UEM, BlackBerry Dynamics, and BlackBerry Workspaces solutions. The IoT consists of BlackBerry QNX, BlackBerry Certicom, BlackBerry Radar, BlackBerry IVY and other Internet of things (IoT) applications. Licensing and Other consists of the Company’s intellectual property arrangements and settlement award.


TSX:BB - Post by User

Comment by WillmaImhomeon Mar 14, 2022 2:55pm
37 Views
Post# 34512634

RE:BlackBerry afraid of self-promotion?

RE:BlackBerry afraid of self-promotion? Where are the revenue increased and profits?
Yasch22 wrote: Let's hand out a few anti-idiot pills here. The idea that Chen is "afraid" to promote or highlight BlackBerry products is laughable. As in, LOLOL laughable.

You don't become an essential component of 45% of the Fortune 100 by failing to promote your cybersecurity projects. Or of 18 out of 20 countries in the G20. Want to guess which two countries aren't on the list? Hint: formerly Communist superpowers turned oligarchies with state-run capitalism.

You don't become part of the software stack in 24 out of the top 25 EV-makers by being timid about QNX's virtues. Note: these 25 OEMs -- which include most of the top ICE OEMs -- will be selling 90 to 95% of all vehicles by 2030.

Nevertheless, Cato-can, you're absolutely correct in saying that "auto manufacturers like that Blackberry is hidden in their car designs." Every OEM is fighting to maintain company control of their software branding. Ford, GM, Volkswagen, Toyota, BYD, Xpeng -- and all the way down the list -- don't want to be seen as delivery systems for Apple, Google, BlackBerry-QNX, Green Hills, or any software company. They want the SW companies to serve them.












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