Fire & Flower Holdings Corp FFLWF

Fire & Flower Holdings Corp. is a Canada-based technology-powered, adult-use cannabis retail company. The Company's principal business is the operation of a fully integrated cannabis consumer technology platform, supported by a fulfillment network of retail stores and delivery to cannabis consumers. The Company's segments include Retail, Wholesale and Logistics, and Digital Platform. The Retail segment sells cannabis products and accessories to the adult-use market in provinces where the sale of cannabis by private retailers is legal, and operates under retail banners Fire & Flower, Friendly Stranger, Happy Dayz, and Hotbox. The Wholesale and Logistics segment distributes and delivers cannabis products and accessories. The Digital Platform segment develops digital experiences and retail analytical insights. The Company owns and operates cannabis retail stores in the provinces of British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and the Yukon territory.

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Fire & Flower Holdings Corp > What a bargain for Couche-Tard !!!

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Comment by ThoughtsOnThison Apr 22, 2022 10:10am

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RE:RE:What a bargain for Couche-Tard !!!

I really expected that the outsized influence of Couche-Tard would have provided more market support for FAF, even in the face of the cannabis collapse over the past year.

I think no matter how optimistic one is, the reality is that FAF is down 55%+ year-over-year and 70% since inception; Couche-Tard is investing in the long (long) game; those holding FAF are looking at years and years before a $10+ share price ever materializes again. I think that its probable Couche-Tard will make a play/bid for FAF long before that.

FAF was my last cannabis holding. Took the hit and a booked a 48% loss (five painful figures) this morning.

Good luck to all holding...

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