LATEST NEWS.......Leveraging Organigram's industry leading national distribution and sales network, Laurentian products are expected to be available in a total of nine provinces within the next three months, up from three provinces in December. Since the acquisition, the company has also accelerated the distribution and sale of its flagship hash brand, Tremblant Cannabis, in Ontario, increasing distribution from 25 per cent to 40 per cent of retail stores and growing quarterly sales by 21 per cent in fiscal Q2 versus fiscal Q1 of 2022.
Finally, kief production from the company's Moncton facility, which was identified as a preacquisition synergy, is surpassing initial targets both in terms of quality and volume and is being made available to support the production of hash at the Laurentian facility.
Construction and facility expansion efforts are on schedule at Laurentian's site in Lac-Superieur. The construction and licensing for the additional space are currently expected to be completed by the summer of 2022, with the additional cultivation and optimized production expected to be achieved by the end of calendar 2022.
New product launches
As a part of its continued expansion plans, and to support further market share growth, Organigram has launched a range of new products since the last quarter.
Owing to the popularity of its flagship brand Edison, the company launched two new strains of premium dried flower:
• Edison Kush Cakes -- This OG indica-dominant cultivar is the offspring of the powerhouse genetics, Wedding Cake x Kush Mints, delivering a high potency of 22- to 28-per-cent THC.
• Edison Frozen Lemons -- Edison's Frozen Lemons is a special phenotype of Cap's Frozen Lemons, a unique cross between Fruity Pebbles OG (Britney Spears Cut) x Cap's Frozen Lemons. This sativa-dominant strain smells and tastes like a tall glass of zesty lemonade and delivers on a potency range of 20-per-cent to 26-per-cent THC.
In addition, the company also launched exciting new products to the SHRED and Big Bag 'O Buds product lines:
• SHRED'ems Line Extensions -- In August, 2021, the company launched SHRED'ems, its high-quality and bold flavoured lineup of cannabis-infused gummies. Ever since, SHRED'ems has been gaining popularity and today holds the No. 3 market share position (1) in the gummies category. Building on the popularity of this launch, the company recently launched the SHRED'ems POP! lineup, featuring three classic pop flavours (cola, root beer and cream soda), and added two new sour flavours (sour apple slap and sour blue razzberry). With these new additions, the SHRED'ems brand now has a total of eight SKUs (stock-keeping units) in its lineup.
• SHRED X Vapes -- Another launch by the company is the SHRED X 510 vape cartridges. Created with custom designed profiles inspired by the unique flavour profiles of its popular premilled products, Tropic Thunder, Megamelon and Gnarberry, each has a unique blend of terpenes for a true cannabis flavour.
• SHRED X Kief-Infused Blends -- Targeting a 50-per-cent/50-per-cent blend of premilled flower and kief, SHRED X Kief offers the convenience and flexibility of SHRED, with the added potency of kief, yet another new product reflecting the company's commitment to consumer-driven innovation.
• Big Bag 'O Buds Pink Cookies -- Delivering on a potency of 18- to 24-per-cent THC, Pink Cookies is an indica-dominant strain created by crossing Girl Scout Cookies and Cherry Pie, resulting in a complex and flavourful bud
(News quoted from Yahoo Finance)