RE:RE:Ahead of the Curve 2I have no insider information. My take on this is that they are going to give feedback to the users of TAAT products by collecting empirical data (statistics) either by using calibrated scientific instruments
through wearable technologies and other means (much like Tesla does with their cars) and feed it into AI (Artificial Intelligence). The AI will analyse the data and come up with statistics as to what % of improvement was achieved as to stamina,higher endurance,better lung capacity,improvement to couching etc. by smokers who have swithed to TAAT from tobacco cigarettes.
This is the first time I hear of a cigarette company improving the health of its users.
They will probably give more details as the process becomes available.