RE:What is a packaging project? 1000 stores, are they 7-ElevensMy interpretation is he was steering the question in another direction because they aren't focused on those other markets now so they aren't entertaining those other locations at this points. My understanding is their sole focus for now is to build their few locations out as detailed as possible and scrap the baggage associated with other locations. The goal would be to find a scalable recipie in this select areas THEN scale out after.