Rebranding Thoughts I find this move bold and intentional. A name change will add costs associated with marketing/awareness, updates to material, including website..not too mention time/resources taken away from other business activities.
There must be a very good specific reason for this move that is directly tied to cash. From what I've seen Peter is a hyper focused calculated Executive and this is not some move that the company came up with overnight and decided to try out.
I guess we just have to wait and see.
all imo long ptotf (xtract one)