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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

Comment by campston Jan 27, 2023 3:43am
161 Views
Post# 35249539

RE:Reflecting on my mistakes

RE:Reflecting on my mistakes Pessimistic, with good reason. 

A few macro items to add to the list: omecron, meme stock spillover, inflation, war, recession.

CEO's of startups will always present a rosey view, sometimes to the point of fraud.  Most of the time imo the view is 'best case'.

My issue with management is not lieing, it's do they have the right skill set to take the next step. 

FWIW, I'm certainly not selling my remaining shares at these levels even though my expectations for Q4 are not great.  If the macro view is not too bad, then $5 by year end is not out of the question imo.  Of course the macro view is very uncertain and if things go nb significantly south  ATY will be yhe last of my worries.

P.s. Did I mention they are sitting on a nice bag of money? Lol
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