So Why Does a Company FAIL In A New Industry.......... simple business... a company that enters a New Market with a New product and has 1st to market always has the advantage on a Bell Curve....look it up....MOO
... the barrier of entry is very difficult for others to enter, but later they always WILL...
... so even if a company has 1st advantage in a New Industry, does not mean success......
....the curve tells us the longer the industry matutres that certain things HAVE to happen , it will always move up and always take over leaders UNLESS....
thay can do a few things before that happens.... Exro does NOT Have a LT buisness plan with a SWOT or any idea on the Macro influence... but they shouldn't... they are Engineers and DB is not that person, nor is Rod, John or anyone at this point to Run a business like a business ..... MOO
... Nothing bad, but Sue is inside a Plane she has Never Flown Before trying to build it from the inside,,, wrong move...MOO.. and trying to fly a Twin Engine, forget it.....MOO