not yasch faultFor those of you picking on Yasch and blaming him for demise of BB is not fair. Even i was for about early 7 years of JC until 2020 was very bullish on Blackberry. I would write long articles on Reddit and stocktwists. This was becaause i would get excited after chen saying words like "hyper growth" and that BB had teh best cybersecurity etc. I should have learned my lesson when chen said the sales team was weak in 2017 and he would doing somethinng about it.
that never happened. He never was able to revive the sales team. they were still that old hardware team and bulky. Chen himself got emotionally attached to the blackberry brand. Many told him to rebrand but he said BB name itself had lot of respect. BUT he failed to understand that the respect was for hardware and that no one knows that BB is software company.
Even today you ask 10 people what is BB and they will say a bankrupt hardware phone company. that attitude is also shared by CIO and CTOs that make decisions on IT purchases for companies.
Sooner he steps down the better so we can get a new CEO that is a peoples person and knows how to sell products. Chen can barely speak english sometimes and its very confusing, i think that translates into sales and board meetings. Not saying you have to speak enligh to run companies but you have to be able to sell products and vision, which chen fails to do with customers.
if he steps down we can get someone in office now. at this point he's just collecting checks knowing very well he cant meet $17 or $30 by november 2023. Knowinig this fact and him stiill not resigning is shameful and greedy.