RE:RE:Example of a jv deal Conferences are more about educating urologists as to the advantages of our treatment, so that when we are allowed to commercialize there is a ( hopefully eagerly anticipating ) market for our product. Despite all the cynical conspiracy theories being noised about, I believe medical specialists are genuinely looking out for the best interests of their patients - and that entails providing them with the best possible treatment. And if urologists understand that TLD1433 PDT is the best treatment available for BCG unresponsive NMIBC this will translate into having the lion's share of this market and a very healthy stock price.