RE:Here is another article for the “average Joe”This was the original announcement. The whole effort from END to END from collecting sensor data, transform, upload into cloud and generating INSIGHTS was supposed to be Blackberry + Amazon effort!!
Since then Amazon launched FleetWise that takes lot of the functions that Ivy was supposed to provide and is now a amazon product. They even have clients like BMW Hyundai and many others. The IVY has been gutted comletely and only thing Blackberry is doing is collecting sensor data!! Any monkey can collect sensor data. They are then passing it off to Amazon Fleetwise which transporms and uploads. FleetWise even generates Insights for on car application to use!!!
There was no restriction for Amazon to not develope their own product!!! Blackberry execs are bunch of clowns!!! The product was supposed to be END TO END from sensors to cloud (which includes the app ecosystem). The main butter has been taken over by Amazon. Blackberry IVY is not doing anything special inside the car NOW. Any OEM can develope their own sensor collection capability and use FleetWise to insights and cloud upload.
These mgmt at Blackberry are Lazy and incompetent.