Influencer Marketing
It is indeed a positive move by Datametrex to showcase its products through participation in trade shows and EXPOS because it has the potential to significantly improve the company's future profitability but there's somewhere they are lacking- Influencer Marketing.
Just imagine the impact it would make on DM if for example they use Markham Hislop, a journalist who specializes in the energy sector, with a particular focus on clean energy and EVs. He is the founder and editor of Energi Media, an independent news outlet that covers the energy industry in Canada which could help spread DMEVS message faster.
Canadian EV enthusiast and YouTubers like Ken Bokor
who is known for his reviews and tests of various EV models testing DMEVS chargers and sharing his experience with his large following on social media could help since he is viewed by most EV enthusiastsas a trusted source of information .
DM should explore this for accelerated growth of all its Verticals