Jayvees in ReFuel are selling better than previous brandLet me preface this post by saying this particular ReFuel store has only had Jayvees Delta products for a week BUT I'm liking what I'm hearing.
It's early in the ReFuel rollout so I fully expect the ReFuel cashiers to be fully versed in their new Jayvees products as more interaction takes place with Jayvees. This takes time, as with any new product in the c-store chain environment.
The takeaway, Jayvees products are selling BETTER than the previous Delta supplier for ReFuel!!!
Some kinks to iron out but first dig into the channel is extremely optimistic! We have a winner folks!
Jayvees for the win!