RE:Crazy thoughtMy thoughts on this are that if enough subscribers bought the shares and had to hold in order to keep the discount that could effectively stop trading in the stock. That would prevent any growth in share value. There has to be sellers in order for there to be buyers. The product should be able to sell itself if it does what has been suggested that it is capable of doing. The lack of advertising is done intentionally so as to start up slowly and be able to make tweaks to the system as it gets ramped up if any issues arrive. If it is proven to handle the traffic then advertising and ramping up will proceed.