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Exro Technologies Inc T.EXRO

Alternate Symbol(s):  EXROF | T.EXRO.WT | T.EXRO.WT.A

Exro Technologies Inc. is a clean technology company. The Company is engaged in developing power control electronics that expand the capabilities of electric motors and batteries. Its technologies include e-mobility (Coil Driver) and stationary energy storage (Cell Driver). The Coil Drive technology is an adaptive traction inverter that replaces the standard 3-phase inverter in electric vehicles. Utilizing its patented coil switching technology, the Coil Driver enables the motor to dynamically switch between two modes, series mode optimized for high torque at low speeds, and parallel mode optimized for high power and efficiency at high speeds. The Cell Driver technology is a fully integrated energy storage system designed for commercial and industrial applications. Its SEA-Drive power system provides a complete e-propulsion solution to original equipment manufacturers. It encompasses everything from high-capacity batteries and electric motors to next-generation control units.


TSX:EXRO - Post by User

Comment by Pandoraon Oct 03, 2023 3:44pm
148 Views
Post# 35667643

RE:Spec or demand?

RE:Spec or demand?
Exronly wrote: Speculating is building something prior to there being a demand and hoping to sell it once built.  Its betting on where one thinks the market will go.  Exro is no longer a spec play, they know where the market is going, they know the demand, they know the customers and those customers overwhelmingly want what Exro has.  The customers (market) get it, the investment community doesn't.  Big difference.  Everything Exro does is Customer driven, not speculative.


 On another board. Different company, different industry, similar discussions. This is a response from a CEO as to how he sees the current time frame. I think it is well said and he is in a position to know.
The story is not unlike ours.

"A Note to our Investors,
Recently, a number of you have reached out to me, expressing concerns that we have been noticeably quiet over the past few months.
The tone of these letters has expressed concern, fear, and worry. These letters also seem to demonstrate that the excessive negative chatter of the chat boards is, once again, weighing heavy on them. It seems to be an interesting cycle that repeats itself every 3 or 4 months.
The business is doing fine. In fact, we are doing more than fine, we are doing excellent.
The quieter period over the last few months was somewhat intentional. The investment bankers, institutional investors, and market analysts all pause for the summer months and every one of them advised us that news during this time gets little attention. Those that excessively spend on over-hyped marketing during this time are wasting their investors’ money, and my commitment to our investors is to spend judiciously, not irrationally like some competitors might do. When it comes to marketing, sometimes more is not necessarily better.
We have our upcoming earnings announcement on October XXth. I cannot share the results of that announcement at this time, but I am confident that the investors in xxxxxxxx will be pleased to see that we are continuing the trajectory previously discussed in prior earnings announcements.
I have been wanting to hold another investor fireside chat, and plan to do so timed with some business announcements so that those can be discussed in detail during that chat.
I am also cautious about what we say and when. It is clear that our innovative approach to the industry, the thought leadership, the roadmap ideas, and even my own words used in interviews are being mimicked by competitors. The saying goes that “imitation is the finest form of flattery”, but not in this situation where our original ideas are being used against us.
The past few months have been very very busy, and highly productive. The business is growing, we are managing our Opex costs and now that the summer is over, we will be ramping our market communications, starting with last weeks xxxxx conference to bring our continued success to the market. When we are allowed due to NDA’s to discuss news, we will.
Overall, we are doing very well, and I encourage all quality investors to ignore the arm-chair quarterbacks on the chat boards, and focus on the facts – the business performance metrics and critical milestones achieved, as will be discussed during our earnings calls.
It’s a good time to be an investor in xxxxxxxxx. Our stock price is down, our business is growing, which just means that this is a good time to buy, which I plan to do once my blackout period is past."
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