PearlsI'm (Mktg Leader Indiva) very proud to announce that Pearls by gron has become the #1 brand of cannabis edibles in Ontario AND British Columbia in September, on both value AND volume!*
What's more, our top item, Blue Razzleberry, was the #1 selling single cannabis product in Ontario by units, across all categories - over 90,000 units of Blue Razzleberry were sold in September! In a previous post I stated that it was the #2 selling item in Ontario since July, but actually we were already #1 (I made a data oopsie) so it's great to know we've kept our streak alive.
In BC, for the month of September, Pearls occupied 6 of the top 9 spots on the $ Sales SKU ranking and, between Pearls and No Future, Indiva had 8 of the Top 10 selling edibles in BC. Similar to Ontario, Pearls Blue Razzleberry was also the #1 best selling cannabis item in BC by units, across all categories, with our Blackberry Lemonade coming in at #2.
Success like this doesn't come without a huge team effort, so congratulations to everyone at gron USA, the entire team at Indiva both in London and across the country, and our sales partners at Green Hedge for helping us make Pearls such a success story in Canada! We love working with our provincial and retail partners and look forward to keeping this momentum going, for a long time.
*Data source: based on provincial wholesale depletion information in $ Sales and Unit Sales, from OCS and BCLDB for the month of September, 2023.