- The Company has secured a licensing agreement with Blaze Life Holdings based in Los Angeles, California to produce and distribute Major™ (www.drinkmajor.com)
- The Company anticipates production and distribution to begin in 2023
- With expansion to California,, Major(™) has grown its market footprint to a total of 7 states
SEATTLE, Oct. 5, 2023 /CNW/ - Nevis Brands Inc. (CSE: NEVI) ("Nevis," "Nevis Brands" or the "Company"), a leading provider of cannabis beverage products, announced today it has secured an agreement with Blaze Life Holdings LLC to produce and distribute Major(™) in California. According to an MJ Biz Factbook estimate, the California cannabis market is $5.9 Billion, one of the largest in the world.
"As a proven, leading brand, we are excited to be the exclusive partner of Nevis Brands for the production and distribution of Major (™)™," said Shreyas Balakrishnan, CEO of Blaze Life Holdings. "We are committed to driving the growth of the cannabis beverage category in California through partnering with strong and established brands. Our investment in optimizing the supply chain streamlines the route to market, reducing barriers to entry in a particularly complex market as California Cannabis."
Major(™) will be available in 5 flavors including Sunset Pink Lemonade, Pacific Blue Raspberry, Sacred Grape, Volcanic Orange Mango and Passionfruit. Major(™) is a dosable 100mg THC beverage that delivers the effects of cannabis within 10-20 minutes of consumption. Over 4 million bottles of Major(™) have been sold since its initial launch in Washington State in 2019.
"California is a large, developed cannabis consumption market and we look forward to Major being available to consumers throughout the state before the end of 2023," said John Kueber, CEO. "In less than 100 days we have added two new states for our products and are especially excited to be offering Major in the largest cannabis market in the United States."
About Nevis Brands
Nevis innovates and develops cannabis products that have been consumed by millions of consumers across Washington, Oregon, Colorado, Arizona, Nevada and Ohio. Led by our flagship brand Major™ (www.drinkmajor.com) Nevis partners with leading cannabis product manufacturers and distributors to enhance their product offerings.
Nevis Brands Inc. is publicly traded on the CSE under the symbol "NEVI," and Frankfurt Stock Exchange symbol under the symbol "8DZ"
About Blaze Life Holdings
Blaze Life Holdings was founded in 2017 by two cannabis visionaries: Los Angeles real estate investor Scott Kim and Paul Burgis, former COO and CFO of Los Angeles-based Golden Road Brewing, which was acquired by Anheuser-Busch InBev in 2015. They saw the opportunity for a sophisticated, vertically integrated cannabis business that operationally parallels the craft brewing industry, adapted to drive efficiency and growth in a rapidly growing cannabis beverage industry. The BLH group comprises ILLA Canna (cultivation facility, branded products, and retail), SuLo Distro (full-service cannabis distributor with beverage capabilities), and Delta Bev (cannabis manufacturing), focused on providing clear and simple co-packing solutions for cannabis brands with a focus on beverages. BLH is helmed by professionals with a combined 80 years of experience in beer and beverage production, distribution, and brand building, aligned to bring end-to- end solutions to brands and retailers to increase share and drive category growth.
Investor Relations, investors@nevisbrands.com, Tel: 425-380-2151, www.nevisbrands.com