RE:I still don't understand what this company does. They have an investor deck for download on their website here https://safesupply.com/investors-2/
In short, similar to the Cannabis wave, their mission is address the opioid crisis, by providing harm reduction. An industry that has spent Billions on treatments from a toxic black market supply.
Along with interest in the Coca plant in various products from pharmeuticals, food and drinks. Which is still used in Coca Cola today. (Decocainized)
It's part of South America's culture and here is an interesting article of the health benefits as well https://www.sydney.edu.au/science/news-and-events/2021/01/22/ancient-herbal-plant.html#:~:text=The%20leaves%20of%20coca%20have,many%20countries%20across%20the%20world.