RE:RE:RE:RE:Tilray Brands - German Cannabis Legalization Update
DaveInCalgary wrote: He commented that he liked the move Tilray made to get the breweries on Fire Sale for future Infused Beverages.
Yes, the fire sale and thanks to InBev, more established stage.
Purchasing regionally successful breweries to scale them nationally was the strategic thinking behind ABI and Molson Coors’ acquisitions over the past decade, to varying degrees of sales success. The difference is that Tilray is acquiring the breweries from ABI in a much more established stage, and for a much lower price: Compare $85 million to the more than $600 million ABI spent on its 13 craft breweries and the purchase of Craft Brewers Alliance.