Tilray Brands USA Operations - Happy Flower 5mgTHC Beverage Released in Texas and Louisiana October 2024
Tilray Brands (NASDAQ: TLRY) (TSX: TLRY) will introduce a line of hemp-derived delta-9 THC drinks in “key markets” in the U.S. next month.
According to a Tuesday news release, the company formed a new business unit, Tilray Alternative Beverages, to implement moves like this.
Tilray didn’t specify the markets where the products will be launched, but it did mention that its Happy Flower brand will get its start in Texas and Louisiana in partnership with Emergent Beverage.
Each of the four drinks contains 5 milligrams of hemp-derived delta-9 THC per can. The company said that they’re designed to provide consumers with “a familiar, convenient and delicious way to relax and unwind.”