RE: WyrlessBeagl stated: Marketing 101, Feature...Benefit...Feature...Benefit. and "Keep it Simple Stupid."
Sounds good to me but perhaps we are not the intended audience. Perhaps potential customers see the NR (which includes the name of a competitor and a lot of techie jargon) and take the NR to their techies to get a read on what it means to them. Techie sez, "Holy cow Batman, Wilan is pushing the frontiers" and we're off to the races ??????