From Website Belgravium and Sirit Inc. Announce Strategic Marketing Partnership
Partnership will focus on the marketing of fully integrated RFID solutions combining Sirit’s reader technology and Belgravium’s mobile computing and wireless data collection solutions
Bradford, UK – June 20, 2005 – Belgravium Ltd., a European provider of solutions for mobile computing and wireless data collection and Sirit Inc. (TSX: SI), a leading provider of radio frequency identification (RFID) reader technology, today announced a strategic marketing partnership. The announcement follows the successful integration of Sirit’s dual-mode RFID and bar code reader technology into Belgravium’s ‘Atlanta 8000 Series’ mobile computer. The companies will work together to integrate Sirit’s RFID reader technology into additional Belgravium products to support the major RFID frequencies (LF, HF, UHF) and tag standards (EPCglobal™, ISO, etc.).
“Belgravium is delighted to forge this partnership with Sirit,” stated Mike Turner, Marketing Manager, Belgravium Ltd. “Sirit’s proven strengths in designing and manufacturing OEM reader technology are compatible with Belgravium’s focus on mobile computing devices and solutions, and make Sirit the ideal partner for our RFID strategy. Integrating Sirit’s RFID reader technology in Belgravium products will allow us to meet the huge anticipated demand for RFID. Working with a leading supplier enables us to ‘future proof’ the solution we offer to clients by ensuring we are supporting the major RFID frequencies, tag technologies and emerging standards.”
“We are very excited about our partnership with Belgravium,” stated Jocelyn Pearce, EMEA Sales Director for Sirit Inc. “Belgravium’s track record in mobile computing and data capture solutions is entirely complementary with Sirit’s focus on designing, developing, and manufacturing OEM reader technology and products.”
About Belgravium Ltd
Belgravium design, manufacture, market and support Radio Frequency Data Communications (RFDC) and mobile computing systems. The company’s ability to integrate wireless technology to all types of business management system has enabled a steady growth since it’s foundation in 1982. During this period the product range has expanded to include;
• hand held mobile computers
• vehicle mount terminals
• full screen terminals
• high speed pick by light systems
• wireless LAN infrastructure
• voice recognition systems
• RFID tag reading hardware
Belgravium are widely considered as a leading manufacturer within the AIDC industry and have a large and varied customer base to reinforce this. With well in excess of 300 site installations throughout Europe, Belgravium's customer base includes many household names in manufacturing, retail and distribution. Some of Belgravium's major users include Corus, Toys R Us, John West, Great Universal Stores, Coca-Cola, Hygena and most of the prominent names within the Third Party Logistics sector
(Wincanton, P&O, TNT etc.). Belgravium offer full local maintenance support and rapid repair turn-around, via its own team of dedicated service engineers.