The Aristocrat Group Corp. (ASCC) Canadian Distributor Launches RWB Vodka Marketing Campaign
The Aristocrat Group Group this week made a significant advance in its international expansion of distribution when the company’s joint venture partner in Canada, Westcoast Spirits Company, Ltd., began its marketing campaign to promote RWB Ultra-Premium Handcrafted Vodka in British Columbia.
Obtaining Canadian distribution has been a priority for ASCC since RWB Vodka’s debut. In late 2013, ASCC began its partnership with Westcoast Spirits to capitalize on market growth in a nation where vodka is the most popular distilled spirit category. On par with its distribution initiatives, ASCC announced last week that its first Canadian shipment of its flagship spirit would arrive in Vancouver, one of Canada’s most important markets for distilled spirits.
“The Westcoast Spirits Company has already begun reaching out to buyers in British Columbia about stocking our product,” ASCC CEO Robert Federowicz stated in the news release. “We believe our potential for growth in the Canadian marketplace is huge. RWB Vodka is one of the only spirits in the country approved for ‘gluten-free’ labeling, and that’s going to make our product stand out from the pack.”
The recipient of 17 tasting awards over the past two years, ASCC celebrates the GMO-free RWB Ultra-Premium Handcrafted Vodka as one of the most highly decorated American vodkas in the distilled spirits marketplace. ASCC is currently in the midst of a major expansion behind the continued success of RWB, as well as the impending debut of Big Box Vodka, an ultra-premium bag-in-box distilled spirit. Earlier this month, ASCC announced that it expanded its distribution network to include the state of Louisiana.
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