Post by throwaway11on Oct 24, 2022 2:53pm
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Post# 35044519
Where this brand should go?
Where this brand should go?Just curious about others thoughts here. I loved Jones Soda as a child because it was novel and the aesthetic of the brand was neat.
I feel like the company is trying to run on the fumes of nostalgia a bit. And, I don't think CBD drinks are going to work out that well for Jones. I think the core function of the brand is to lead and reintroduce itself as being expressive and creative, not to chase or to celebrate "what has been".
My view is that they should focus on making a very good quality product that is remains intriguing even in the current environment, because being intriguing and contrary to what was established/conventional was what made them interesting in the first place. Just make very compelling, bold, distinct flavors and refine them like crazy.
Just a few thoughts on this company and this stock in general.