Post by
Gregoriou on May 08, 2018 8:22pm
Hiku totally misunderstood.
Coming from a branding background, that's my interest in Hiku Brands, Doja, and Toky Smoke, and thats why i've been a buyer from the the start, and again here.
This is the lululemon of the space. All of this talk of grocery stores, second cup, etc. is utter nonsense, because the company targets the upscale millenial with Tokyo Smoke, and the elderly long term care patient with Weed MD. neither of these demographics will buy their pot from a grocery store.
the next miss by analysts is in regards to their ancillary devices and clothing. This is where the lululemon comparison comes into play. Wether or not the company is selling pot at a particular location, it will still serve as the touch point for the high end cannabis consumer. The margins on clothing, accessories and coffee is where i want my money into it. Case in point: Tokyo Smoke has over 30,000 instagram followers. Guess how many the vaunted Tweed (Canopy) has? 5000.
Now consider that instragram now lets you make in app links to purchasing without leaving the app. Now tell me again that this company is overvalued, and send shares lower still so that I can buy more.
Do you own DD, but from a branding/millenial targeted company, good luck finding a better play than Hiku.
Comment by
GAMECHANGER1234 on May 09, 2018 12:21pm
I know this is a HIKU message forum, but let's not lose sight of the other company here - WMD WMD raises a boatload of cash at $2.15 and the shares are trading 40% lower in less than three months. This deal is a hail mary for them as well, a way for poor management to try and save a sinking ship.
Comment by
riskreward1111 on May 09, 2018 1:53pm
Totally agree and the advertising from clothing etc.. will only serve to increase brand awareness in the sector. Together WMD and HIKU is a force to be noted.