https://www.bnn.ca/canada-at-front-of-the-line-in-global-marijuana-sector-gmp-s-ottaway-1.1060652 Posting because of this quote:
"Fundamentally, you have to think about brands, distribution channels. Those are things that are ultimately going to be the winners, so you look at companies from that sort of perspective," he said.
"If you got something that is differentiating and something that is meaningful as a small niche player, absolutely those are things that people like. Product companies, things that are going to bring something different to the table than just ‘I’m an licensed producer and I can produce X amount”
As the market matured and institutional investors move in this is what is going to drive company valuations. A 10M sq ft greenhouse is worthless if consumers don’t want your product.
Does anybody even know what Molson Coors or InBevs production capacity is? No, it’s not published in their investor decks or asked about in their earnings calls because it is completely irrelevant.